To gain advanced knowledge of the marketing industry and benefit from the marketing trends for your business CU Designed an online MBA in marketing management. The program is a two-year degree course where the learner will get an insight into the traditional marketing approach along with the latest changes in the marketing industry to boost sales and gain trusted loyal customers. 

Here you will get a closer look at the online MBA in marketing management at CU such that you advance in your career and improve your earning potential.

Online MBA in Marketing Management

A two-year postgraduate degree program in marketing management at CU covers all the aspects of marketing and prepares you to face the challenges and thrive well. The course is meticulously designed by industry experts to cater for the needs of marketing professionals and let them shine in the world with their extraordinary skills. The program is delivered online through LMS where the learner will get access to the vast variety of online learning tools and study material that can enhance their marketing skills.

The main objective of this program is to provide theoretical and practical knowledge of marketing techniques, tools, policy, and their application for a better career in the related field. The program provides hands-on experience in the field of marketing.

CU Online MBA in Marketing Management: Approvals

The online MBA degree program at CU has the following features:

1. UGC & AICTE recognised
2. The only private university in Punjab with NBA accreditation.
3. NIRF ranking #36.
4. Earn a degree from an NAAC A+ accredited university
5. Ranked #16 by QS World University ranking.
6. Listed in the Limca Book of Records for the highest number of company placements.

Why CU Online?

CU Online is a leading university for higher education in India. It is recognised worldwide for its online degree programs. The key benefits of joining CU online are as follows:

1. International Curriculum: The course of the online MBA program at CU is designed by prestigious universities and institutions at par with globally renowned industry-relevant courses.
2. Online Support: Get 24*7 support from our online call centre to resolve queries and clear doubts. 
3. On-demand Examination: The learner can choose the date & time of the exam according to their convenience in online proctored mode.
4. World Class Learning Management System: Access to an advanced learning platform that facilitates a seamless learning experience with a digital library.
5. Career & Placement Assistance: Online learners can acclaim networking opportunities, internships, & job placements through industry partnerships and collaborations.
6. Affordable & Flexible Fee: Pay online fees annually, semester-wise or full payment as a convenience. In addition, scholarships for deserving students.

CU Online MBA in Marketing Management: Syllabus

Semester I	Semester II
Business, Society and Law Financial Reporting and Analysis Management Practices and Organizational Behavior Decision Science Managerial Economics Marketing Management Communication Skills	Human Resource Management Supply Chain & Logistics Management Consumer Psychology Business Research Methods Financial Management Productions & Operations Management Professional Communication Skills -1
Semester III	Semester IV
Strategy, Business and Globalization Data Analysis for Business Decisions Management Lessons from Ancient India Marketing Analytics Advertising and Brand Management Marketing of ServicesService Marketing and CRM	Project Management Values and Ethics Academic Research Writing/ Industry Immersion/ International Project/ Social Outreach Initiatives/Case Writing / Rural Immersion Integrated Marketing Communication Industrial Marketing

Admission Process: CU Online MBA in Marketing Management

Eligibility

Bachelor’s degree in any discipline from a recognized university or institution. Graduates of approved professional degrees, such as CA/ICWA, are also eligible to apply.

Admission Process

The detailed admission process for admission to the online MBA in marketing management at CU Online is as follows:

Step 1: Visit the official website of CU Online and fill out the online registration form.

Step 2: Log in to your account with the details sent to your registered email or mobile number.

Step 3: Fill out the online application form with the details and save it before proceeding.

Step 4: Pay the application fee online through the payment gateway: Credit/Debit Card (ATM), or Net Banking.

Step 5: Click the document upload button and upload all the documents required for the application process. 

Step 6: Once the documents are uploaded and verified the admission confirmation message will be sent to the applicant through email.

Procedure of Admission Withdrawal

If the candidates wish to withdraw their admission they must apply to In-Charge, Admission Cell, Chandigarh University within the stipulated date (check Important dates). Refunds will be processed as per norms.

Scope of Online MBA in Marketing Management

The demand for an online MBA in marketing management is increasing every year with the advancement of technology and digital marketing. The detailed scope of the MBA in marketing management is as follows:

1. Career Opportunities: The degree gives the candidate a diverse range of careers. A postgraduate degree in marketing can help you land the following work profiles: marketing manager, digital marketing specialist, brand manager, research marketing analyst, sales manager, product manager, advertising manager, etc.

Know More on Chandigarh University Online MBA: Pros, Cons, and Career Impact

2. Global Demand: A skilled professional in marketing is in high demand in this global market. Every business wants to flourish and establish its name in the world. An efficient marketing manager can create brand awareness and loyalty for business growth.
3. Flexibility and Versatility: The learner finds a plethora of opportunities in different sectors such as FMCG, retail, finance, technology, healthcare, and more. 
4. Entrepreneurship: An Online MBA in Marketing Management can also provide entrepreneurs with vital information and skills for launching or scaling their enterprises through successful marketing of their products or services.

Placement at CU Online MBA in Marketing Management

Career assistance is a continuous process at CU Online. University helps online learners with End-to-End placement support, LinkedIn masterclass, Internship support, resume writing workshops, mock interviews, and career coaching sessions. We have collaborated with leading companies such as KPMG, Amazon, Google, Flipkart, Radisson, Godrej, HCL, Everest, Sapient, Zomato, Hitachi, Cognizant, Dell, and so on.

Conclusion

Online MBA in marketing management is a traditional and trending specialization. With the introduction of technology in marketing the demand for marketing is increasing day-by-day. Online MBA at CU provides the latest curriculum and techniques that help you take your business to the next level.